VERSUS Up 12% On Opening Night
April 14, 2011 1 Comment
According to a VERSUS spokesperson, the network’s coverage of the Stanley Cup Playoffs last night averaged 534,000 viewers for Game 1 broadcasts of Phoenix/Detroit, part of New York/Washington and Chicago/Vancouver.
This was up 12% from last year’s opening night of Stanley Cup Playoff coverage, which featured Ottawa/Pittsburgh and Detroit/Phoenix. As with last year, this is the best opening night for VERSUS in their playoff coverage since 2006. It should be noted that VERSUS’ coverage was exclusive in Phoenix, but not in Chicago, Detroit, New York and Washington. VERSUS coverage was not exclusive in Phoenix or any of the other markets last season.