Game 3: Western Final Down Again, But Up From Last Year This Time

Game 3 of the Western Conference Final continued on a downward slope in viewership, but not as far down as the 2011 Western Final went.

The Kings third consecutive victory over the Coyotes drew 827,000 viewers on NBCSN last night, an 8,000 viewer drop from Game 2, but up 15% from Game 3 of last year’s Western Conference Final between the Sharks and Canucks (714,000).

The 2012 Western Conference Final is averaging 922,000 viewers on NBC Sports Network through three broadcasts. This is up 23% from the three-game average from last year (856,000). Game 4 of the series heads to NBC Sunday afternoon, with an if necessary Game 5 back to NBC Sports Network Tuesday.

2012 Western Conference Final on NBC Sports Network

Game 1 (5/13/12): 1.10 million
Game 2 (5/15/12): 835,000
Game 3 (5/17/12): 827,000

(Source: TV By the Numbers)