NBC, NBCSN Down From 2010-11
April 12, 2012 2 Comments
After putting up a record-setting pace in 2010-11, NBC Sports Network’s coverage of the National Hockey League was down from last year’s on VERSUS.
90 games on NBCSN this season averaged an 0.2 rating and 332,000 viewers. This was even in ratings and down 5% in viewership from last year’s record 348,000 viewers. NBCSN showed a lot more games, both exclusive and blacked out in local markets this season, which drove viewership down at times.
Meanwhile, the NHL On NBC was also down a bit from last year. Over 12 telecasts, the network drew an average 1.0 rating and 1.58 million viewers. This was even in ratings and down 3% in viewership from last year’s 1.62 million. It was still up 2% from 2009-10.
(Source: Sports Business Daily)