NBC Sports to Bring Action Sports to VERSUS
November 15, 2011 Leave a comment
From Tripp Mickle of Sports Business Daily:
Four months after reclaiming complete ownership of the Dew Tour, NBC Sports is moving action sports programming from Fox’s Speed and Fuel TV channels to Versus.
The first programming making that move comes from the AMA Pro Motocross Series, which the Dew Tour’s parent company, the Alliance of Action Sports (Alli), manages in partnership with the company MX Sports.
The move follows NBC Sports’ return to full ownership of the Dew Tour.
The series received 24 hours of programming on Fuel TV and 21 hours of race coverage on Speed this year. The 21 hours of programming on Speed will move next year to Versus, which will be renamed NBC Sports Network, and the 24 hours of programming on Fuel TV will air on allisports.com.
Versus will air 11 hours of motocross programming live, and NBC will continue to air three hours of live motocross as it has the past three years.