TSN Draws Great Regional Numbers For Return of the Jets

Winnipeg, MB (September 23, 2011) – The long awaited return of the Winnipeg Jets scored big for the new regional channel TSN Jets Tuesday night. Data from BBM Canada confirms that more than 490,000 viewers in the Jets broadcast region watched some or all of Tuesday’s pre-season game against the Columbus Blue Jackets.


The audience Reach is especially impressive given that TSN Jets is available in approximately 500,000 homes throughout Manitoba, Saskatchewan, Nunavut and the Northwest Territories, and parts of Northwestern Ontario.


“This is an incredible debut for a new television service,” said Stewart Johnston, President, TSN. “I can’t ever remember this type of excitement for a pre-season game. We are looking forward to building on this momentum throughout the season.”


The average audience for the full broadcast on Tuesday was 148,000 total viewers. TSN Jets regional coverage continues tomorrow night with Winnipeg @ Nashville at 5:45 p.m. CT.

Modano Retirement Live on NHL Net

NEW YORK (Sept. 23, 2011) – As Mike Modano, the highest-scoring U.S.-born player in NHL history, announces his retirement from the National Hockey League today, NHL Network and NHL.com will provide comprehensive coverage of the event and celebrate his stellar, 21-season career.


Coverage begins today with a live broadcast of Modano’s retirement press conference at 2 p.m. ET on NHL Network that also will be streamed live on NHL.com and Dallasstars.com.


Tomorrow, September 24, at 6 p.m. ET, NHL Network will air a special tribute to the life and career of the NHL’s most prolific American-born player titled “Mike Modano: American Icon.” It depicts Modano’s emergence as the face of a franchise and chronicles his evolution as a player — from childhood through becoming the first overall draft pick in 1988 by Minnesota to the Stars’ relocation in 1993 through his final game in a Dallas Stars uniform in 2010. Family, friends and former teammates share their thoughts about Modano, his contribution to the game and how he’ll be remembered.

Pre-Season Debut on VERSUS Draws Predictably Non-Blockbuster Numbers on VERSUS

VERSUS entered into the business of televising pre-season NHL games this year, and – considering the lack of promotion and that it didn’t air in the two teams’ home markets – I guess you could say it wasn’t bad. I mean, I really don’t know. This sort of thing has never happened before.

The network’s broadcast of Maple Leafs-Flyers at 7 p.m. ET Wednesday drew 68,000 viewers. Based on recent numbers from various events, it was about equal to what the WNBA playoffs have drawn on NBA TV, CFL Football on NFL Network, and non-Premiere League matches on FOX Soccer. The last major sporting events VERSUS televised were a Mountain West football game (Texas Tech vs. New Mexico: 130,000 viewers) and Professional Bull Riders (226,000 viewers) on Saturday. The game also built from it’s lead-in, NBC Sports Talk, which scored 17,000 viewers.

Pre-season hockey returns to VERSUS on Monday with a Rangers-Flyers match-up. That will be interesting to track for two reasons: it won’t air in either home market, and it will be on the heels of what is expected to be a Rangers-Flyers Winter Classic showdown that afternoon at Citizens’ Bank Park. I’ll be curious as to what that draws.

(Source: Son of the Bronx)