NHL Overtime Showing Positive Results on Non-Game Nights
February 9, 2011 13 Comments
An interesting number came across the way for VERSUS’ nightly hockey series, NHL Overtime last week. All the info came from our friend Son of The Bronx. On Wednesday night, the show’s lead-in was the Penguins-Islanders game, which drew 181,000 viewers while not airing in the New York or Pittsburgh markets. The episode of Hockey Central that aired after it scored 129,000 viewers. The apparently still existing T. Ocho Show at 10:00 PM ET drew 59,000 viewers, with the episode of NHL Overtime airing in it’s normal timeslot getting 48,000 viewers.
The story was different on Thursday night, when VERSUS had a rerun of a very popular UFC bout that scored 254,000 viewers. NHL Overtime aired straight after and scored 108,000 viewers. I believe this may be a new series high for first run episodes, as reruns of the show that aired prior to the All-Star Game and the Skills Competition both scored higher, but I have yet to see a first-run episode of the show that has drawn that well.
So what is to be taken from this? Well, NHL Overtime is still very lead-in dependent. However, when VERSUS has more appealing programming airing in the timeslot before it, more folks checking that out are likely to tune in to Overtime.