Local Ratings Remain Fire Hot in Canada

From The Star and “Mr. Ugly” Chris Zelkovich again:

Its regional ratings on Rogers Sportsnet Ontario rose to an average of 656,400 per game, a 106 per cent increase over last year. Only the Ottawa Senators’ 111 per cent increase was better, though the Sens’ improvement at least provided some logic for its 153,000 average.

Hockey Night in Canada’s early game, which usually put the Leafs in the national spotlight, averaged a record 1.8 million viewers — a 45.9 per cent increase over last season.

Over on TSN, NHL audiences for games involving Canadian-based teams averaged 714,000, a 66.4 per cent increase over last season.

I don’t have total numbers for each team, but the Sens being at 153,000 confirms it.

6 Responses to Local Ratings Remain Fire Hot in Canada

  1. Josh says:

    It’s because of stuff like this that it’s frustrating to be told that hockey teams in Winnipeg and Quebec wouldn’t be profitable, or at least sustainable. I’m not going to argue that they absolutely, 100% would be, but… when you see some teams with fewer people watching on TV than would fit in their arenas, versus 153,000 a game for the Sens, it’s upsetting to hear people tell you that a team in Winnipeg makes less sense somehow than a team in Miami that has 4,000 people tuning in per game.

    Again, I’m not saying that teams in any other Canadian markets (other than a second team in the Toronto area) would be great guns, but surely the “Jets” would have no problem finding the right price for local rights to a hockey team in Winnipeg that might get 100,000 viewers a game – minimum.

  2. john says:

    if it weren’t for the doggy style position, i bet these ratings would be higher in canada.

  3. kevin says:

    Didn’t they change the way they calculate the ratings this year? Might have something to do with the increase….But honestly tell us something we don’t know…no baseball, football or basketball in Canada. What else are they going to watch????????

    • Josh says:

      They introduced a new way of measuring the ratings, yeah. Numbers for everything are up about 20% across the board, so if you have an increase of more than that, you’re doing pretty good.

  4. leafsfan1967 says:

    Josh : it’s upsetting to hear people tell you that a team in Winnipeg makes less sense somehow than a team in Miami that has 4,000 people tuning in per game.
    Again, I’m not saying that teams in any other Canadian markets (other than a second team in the Toronto area) would be great guns, but surely the “Jets” would have no problem finding the right price for local rights to a hockey team in Winnipeg that might get 100,000 viewers a game – minimum.

    Well said Josh!

  5. Joe says:

    Leafsfan and Josh I agree with you. Just take a look at the miserable ratings in some US cities. Also consider the fan interest in cities such as Nashville – which didnt even sell out the playoff game. Its unfair that the U.S. gets the majority of the cities. Winnipeg deserves an NHL franchise.

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