Game 2 Did Well in Arizona, Too

From FSArizona:

Excitement for the Phoenix Coyotes is sweeping the state of Arizona and their success is resulting in television ratings for the team that haven’t been seen in nearly 11 years.

According to Nielsen Media Research, last Friday’s Game 2 of the Phoenix Coyotes/Detroit Red Wings NHL Playoff series generated a 4.7 rating/8 share on FOX Sports Arizona. That rating is second best all-time for the Coyotes on the network and highest since May 4, 1999. The 4.7 rating means that an average of 84,722 Phoenix households watched the game.

In addition to generating this historic rating, the game was the top-rated program in the Phoenix market for the entire day part. The telecast peaked at a 6.6 rating in 9:30 pm quarter hour (118,971 households).

The last time the Coyotes had a rating higher than this was for Game 7 of their 1999 NHL Playoff Series against the St. Louis Blues. That game did a 6.1 rating, which is the best rating ever for the Coyotes on FOX Sports Arizona.


Your Announcers and Open Thread For Night Six of the 2010 Stanley Cup Playoffs

Washington vs. Montreal, Game 3 (Series Tied 1-1), 7:00 PM ET

National TV (Canada): TSN (HD)
Play by Play: Gord Miller
Color: Pierre McGuire

Regional TV (Washington): CSN Mid-Atlantic (HD)
Play by Play: Joe Beninati
Color: Craig Laughlin
Reporter: Al Koken

Buffalo vs. Boston, Game 3 (Series Tied 1-1), 7:00 PM ET

National TV (US): VERSUS (HD)
Play by Play: Sam Rosen
Color: Billy Jaffe
Reporter: Bob Harwood

National TV (Canada): CBC (HD)
Play by Play: Dean Brown
Color: Greg Millen
Reporter: Cassie Campbell

Regional TV (Buffalo): MSG (HD)
Play by Play: Rick Jeanneret
Color: Harry Neale

Regional TV (Boston): NESN (HD)
Play by Play: Jack Edwards
Color: Andy Brickley
Reporter: Naoko Funayama

Vancouver vs. Los Angeles, Game 3 (Series Tied 1-1), 10:00 PM ET

National TV (US): VERSUS (HD)
Play by Play: Rick Peckham
Color: Daryl Reaugh
Reporter: Lindsay Soto

National TV (Canada): CBC (HD)
Play by Play: Jim Hughson
Color: Craig Simpson
Reporter: Scott Oake

Regional TV (Los Angeles): FS West (HD)
Play by Play: Bob Miller
Color: Jim Fox
Reporters: Patrick O’Neal and Heidi Androl

Your Final NHL Local TV Ratings and Viewership Rankings in the US

From the article by John Ourand of Sports Business Journal.  Special thanks to Ben Wright.  We’ll do ratings first, then number of households watching.  Data for the Hurricanes and Predators is not available.


1. Pittsburgh Penguins (FS Pittsburgh) – 8.05 (Up 26.2%)
2. Buffalo Sabres (MSG Buffalo) – 6.45 (Down 19%)
3. Detroit Red Wings (FS Detroit) – 4.21 (Up 5.3%)
4. Chicago Blackhawks (CSN Chicago) – 2.45 (Up 131.1%)
5. St. Louis Blues (FS Midwest) – 2.33 (Up 21.4%)
T6. Boston Bruins (NESN) – 2.18 (Down 13.8%)
T6. Philadelphia Flyers (CSN Philadelphia) – 2.18 (Down 8.8%)
8. Minnesota Wild (FS North) – 1.67 (Down 27.4%)
9. Washington Capitals (CSN Mid-Atlantic) – 1.6 (Up 46.8%)
10. Colorado Avalanche (Altitude) – 1.56 (Up 13%)
11. Columbus Blue Jackets (FS Ohio) – 1.39 (Down 25.3%)
12. San Jose Sharks (CSN California) – 1.11 (Down 20.7%)
13. New York Rangers (MSG) – 0.89 (Down 18.3%)
14. Dallas Stars (FS Southwest) – 0.74 (Up 27.6%)
15. Phoenix Coyotes (FS Arizona) – 0.62 (Up 55%)
16. Tampa Bay Lightning (Sun Sports) – 0.60 (Up 27.7%)
17. New Jersey Devils (MSG Plus) – 0.58 (Up 48.7%)
18. Los Angeles Kings (FS West) – 0.48 (Up 50%)
19. Anaheim Ducks (Prime Ticket) – 0.42 (Up 50%)
20. New York Islanders (MSG Plus) – 0.36 (Up 100%)
21. Atlanta Thrashers (SportSouth) – 0.33 (Up 26.9%)
22. Florida Panthers (FS Florida) – 0.25 (Up 8.7%)

Households Watching

1. Pittsburgh Penguins – 93,000 (Up 25.7%)
2. Chicago Blackhawks – 86,000 (Up 132.4%)
3. Detroit Red Wings – 80,000 (Up 3.9%)
4. New York Rangers – 67,000 (Down 17.3%)
5. Philadelphia Flyers – 64,000 (Down 9.9%)
6. Boston Bruins – 53,000 (Down 13.1%)
7. New Jersey Devils – 43,000 (Up 48.3%)
8. Buffalo Sabres – 41,000 (Down 18%)
9. Washington Capitals – 37,000 (Up 48%)
T10. Minnesota Wild – 29,000 (Down 27.5%)
T10. St. Louis Blues – 29,000 (Up 20.8%)
12. San Jose Sharks – 28,000 (Down 20%)
T13. New York Islanders – 27,000 (Up 107.7%)
T13. Los Angeles Kings – 27,000 (Up 50%)
T15. Anaheim Ducks – 24,000 (Up 50%)
T15. Colorado Avalanche – 24,000 (Up 14.3%)
17. Dallas Stars – 19,000 (Up 35.7%)
18. Columbus Blue Jackets – 13,000 (Down 23.5%)
19. Phoenix Coyotes – 12,000 (Up 71.4%)
20. Tampa Bay Lightning – 11,000 (Up 22.2%)
21. Atlanta Thrashers – 8,000 (Up 33.3%)
22. Florida Panthers – 4,000 (Unchanged)

Below, some analysis

Read more of this post

BREAKING: NHL on NBC Does Pretty Solid Business This Weekend

NBC Sports told Puck the Media that the two broadcasts on NBC managed the same average rating this weekend, with one game up and one down, while overall both telecasts were respectable for NHL numbers.

The Saturday telecast of Boston/Buffalo drew a 1.2 overnight rating.  This is up (if my math is correct) 20% from last year’s NY Rangers/Washington telecast, which drew a 1.0 rating.  The game drew a 20.7 rating in the Buffalo market, in case you were wondering if that market wouldn’t be back in a big way.  The game also did a 5.3 local rating in Boston.

The Sunday broadcast of Phoenix/Detroit drew a 1.5 overnight rating, the highest of any indoor NHL game this season.  While this is down (again, fingers crossed with my math) 12% from last year’s Pittsburgh/Philadelphia telecast, which drew a 1.7 rating.  The game drew a 13.4 in Detroit, and a 5.3 in Phoenix.  That’s right, kids, Phoenix and Boston drew the same local rating for hockey this weekend.

Still, the fact that a game featuring the Phoenix Coyotes drew the NHL’s highest non-Winter Classic rating this season is very impressive.  Thanks to NBC Sports for the numbers.

NHL Preps For Re-negotiation of TV Deals

From Etan Viessing of the Hollywood Reporter:

A modest rebound in U.S. TV ratings has the National Hockey League grooming Madison Avenue to help goose current TV deals with NBC and Versus, which are up for renegotiation next year.

John Collins, COO of the NHL, said the league is expanding its digital media strategy and big event programming lineup to make pro hockey more appealing to advertisers.

The hope is that off-ice buzz from fans will help the league’s cause with NBC and Versus during TV contract talks after June, 2011.

“Part of what we’re trying to do is create path for corporate marketers to activate against an attractive and growing demo: the NHL fan,” Collins said after the 92nd regular season wrapped and the Stanley Cup playoff rounds got underway.

Every time I hear John Collins’ name brought up, I’m always told about how he knows what he’s doing and that he’ll get the NHL what it needs when it comes to television.  We shall see what happens and how true that is.

A Little Late, But What Better Way to Start To Day With Some More Fail. Ratings at Noon.