March 31, 2010
by Stephen M. Lepore
From journeyman minor league hockey player to broadcasting legend, KEEP YOUR HEAD UP, KID: THE DON CHERRY STORY, the two-part biopic scored a massive hit for CBC Television. More than 1.38 million viewers tuned in for the series debut episode on Sunday, March 28 and an additional 1.27 million watched last night’s finale of this unlikely Canadian love story. Viewership peaked at 1.83 million.
“Don Cherry has been a beloved member of the CBC family for 30 years and it‘s wonderful to see that Canadians feel that same personal connection,” said Kirstine Stewart, General Manager CBC Television. “The success of this movie is a testament to CBC’s dedication to great storytelling that connects and resonates with viewers across the country.”
KEEP YOUR HEAD UP, KID: THE DON CHERRY STORY is the brainchild of Cherry’s son Tim Cherry, who is the writer and executive producer. Directed by Jeff Woolnough, produced by Shawn Watson and executive produced by Laszlo Barna, Wayne Thompson and Jamie Brown. It is an E1 Entertainment, 5 for Fighting and Frantic Films production in association with CBC Television.
Incidentally, the movie nearly drew better ratings than Hockey Night in Canada this weekend. Via William Houston:
New York Rangers-Toronto, Florida-Ottawa, New Jersey-Montreal, Saturday, CBC, 1.5 million. Low.
San Jose-Vancouver, Saturday, CBC, 987,000.
Hockey Night pre-game, Saturday, CBC, 555,000.
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