CTV Draws Big Numbers For Canada-Switzerland

Vancouver, BC (February 19, 2010) – Sidney Crosby’s game-winning shootout goal for Team Canada was watched by an incredible 12 million viewers, preliminary overnight data from BBM Canada data confirms. The 3-2 overtime win over Switzerland was watched on average by 6.8 million viewers, with 769,000 viewers on V/CPAC and RDS. Nearly 19 million Canadians tuned in to some part of the game. After Day 7, 96.3% of the population – or 32.27 million Canadians – have engaged with Vancouver 2010 coverage, according to Canada’s Olympic Broadcast Media Consortium’s CUME index.