Caps Ratings Manage to Get More Awesome

Bethesda, Md. (Feb. 11, 2010) – Comcast SportsNet Mid-Atlantic delivered the highest-rated Washington Capitals game in network history for their live coverage of the team’s road match against Montreal on Wednesday, Feb. 10. The game earned an average household rating of 5.8 in the Washington market and was viewed by an average combined audience of 148,000 households in Washington and Baltimore. The record household rating broke the network’s previous Capitals high of 5.5, set on May 13, 2009 during the Stanley Cup Semifinals against Pittsburgh (Game 7).

The game earned a peak household rating of 7.0, which equates to more than 163,000 Washington-area households, and was the most-watched television program in the key demographic group of Men 25-54, posting a regular-season Capitals record 7.0 average rating. The game ranked second in the Washington market during the time period among all other key demos, including Men 18-49 (5.9) and Adults 25-54 (4.7).

In addition to the setting a new all-time hockey ratings record, Comcast SportsNet has now delivered the five highest-rated regular-season Capitals games in network history since Jan. 21 of this year. The original regular-season record, a 2.5 mark posted on April 5, 2008 against Florida, has since been surpassed by average household ratings of 5.8 (Feb. 10 at Montreal), 4.4 (Feb. 5 vs. Atlanta), 3.3 (Jan. 21 at Pittsburgh), 3.2 (Feb.2 at Boston) and 2.6 (Feb. 4 at N.Y. Rangers).

Over the 10 games aired on Comcast SportsNet since beginning the record-setting pace on Jan. 21, the Capitals have earned an average household rating of 2.8, representing an average viewership of nearly 65,000 Washington-area households. In that span, the network has averaged a 3.4 rating among Men 25-54, an increase of more than 140 percent over the season average prior to Jan. 21.

After 55 games on Comcast SportsNet this season, the Capitals have recorded an average 1.5 household rating in the Washington market, an increase of 41 percent compared to the same time period last season and a growth of more than 175 percent versus the first 55 games of the 2007-08 season.

3 Responses to Caps Ratings Manage to Get More Awesome

  1. Rindu Muncie says:

    Considering the gains in the DC and Bay Area markets, and the fact that both are the #1 teams in their conferences, and both are exciting teams filled with superstars, Sharks at Caps for 2011 Winter Classic is a no-brainer.

  2. kevin says:

    you’ll never see the Sharks in the WC…….

  3. Ricky Muncie says:

    Kevin: You may be right, but you know that’s ridiculous. It’s ridiculous that they could even win 5 cups in a row and not ever be on an NHL on NBC National Game of the Week, let alone a Winter Classic.

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