Breaking News: VERSUS Has Best Night Ever Among Households with Detroit-Pittsburgh (Updated with VERSUS PR

Quick update, more later:

– 0.5 National Rating, 5.8 in Pittsburgh, 3.3 in Detroit, #1 on cable in both markets.

-Highest Household Rating ever, ties Detroit/Toronto for best national rating ever.

-Network overall up 7% in households, 14% in viewers, 20% or higher increases in all key male demos. 

Thanks to Katie Bradshaw from VERSUS, more later.

UPDATED 1:12 PM: After the jump, the entire VERSUS press release.  Again, thanks to Katie Bradshaw with the network.

NEW YORK, N.Y. (November 13, 2008)—VERSUS, the network that celebrates real competition and the exclusive cable television home of the National Hockey League (NHL), earned its most-watched regular-season game among households (364,645) for the Detroit Red Wings/Pittsburgh Penguins 2008 Stanley Cup Final rematch on November 11; beating the Red Wings/Toronto Maple Leafs 2008-09 U.S. regular-season opener on October 9. 

 

The game garnered a .5 national HH rating, matching the best rating for a regular-season NHL game ever on the network.  Locally, Pittsburgh received a 5.8 HH rating and Detroit delivered a 3.3 HH rating, making VERSUS the #1 rated cable network in both markets for the 7:00-9:45 p.m. ET period.   

 

Through the first six weeks of the 2008-09 regular season (11 games) as compared to the same time period last year (12 games), the network has seen gains in HH impressions (up 7%), total viewership (up 14%), and increases across all key male demos: Men 18-34 (up 29%), Men 18-49 (up 35%) and Men 25-54 (up 21%). 

 

The network will continue its 2008-09 NHL regular season coverage on November 17, when the Maple Leafs host the Boston Bruins at 7:30 p.m. ET.  VERSUS’ 2008-09 regular season NHL schedule highlights some of the most exciting hockey games of the season with the Boston Bruins, Buffalo Sabres, Minnesota Wild, New York Rangers and Pittsburgh Penguins all making eight appearances on the network and the Detroit Red Wings, Philadelphia Flyers and Washington Capitals making seven appearances each.  In total, VERSUS will televise 56 regular season games, All-Star weekend, wall-to-wall Stanley Cup playoff action and the first two games of the Stanley Cup Final. 

 

All of the network’s regular-season games are exclusive and VERSUS’ regular-season schedule features a Game of the Week wherein VERSUS is the only place on television to watch the NHL game in the U.S. at that time.  Every NHL game on VERSUS is produced and shown in HD where available.  The network wraps up each night of its NHL coverage with its NHL studio show, Hockey Central, with host Bill Patrick and analysts Keith Jones and Brian Engblom.

 

VERSUS celebrates real competition across all platforms (VERSUS.com, VERSUS on Demand and VERSUS HD).  Now in more than 73 million homes, the network is the national cable home of the National Hockey League (NHL) and the Stanley Cup Playoffs as well as best-in-class events such as The Tour de France, Davis Cup Tennis, the Professional Bull Riders (PBR), World Extreme Cagefighting (WEC), the Indy Racing League and Professional Boxing.  The network also offers collegiate sports featuring nationally-ranked teams from top conferences such as the Pac-10, Big 12, Mountain West and Ivy League. VERSUS features the best field sports programming on television and is a destination for sports fans, athletes and sportsmen to find exclusive, competitive events and original programs, such as TapouT and Sports Soup, that audiences can’t find elsewhere.  VERSUS, a wholly owned company of Comcast Corporation (NASDAQ: CMCSA, CMCSK), is distributed via cable systems and satellite operators throughout the United States.

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