Rangers-Red Wings Leads the Way For NBCSN in March

As has been the case for VERSUS/NBC Sports Network most of this season, Sundays, Wednesdays, and big markets led the way for the NHL in March. Here are some notes:

  • The most watched game in March? March 21st’s Detroit-Rangers OT thriller, which attracted 518,000 viewers, 10th-most on the network this season.
  • The least-watched game? Bonus coverage of a Sharks-Kings game on March 20th, which drew just 134,000 viewers. The game did not air exclusively in either local market. Only VERSUS’ broadcasts of the two NHL Premiere games from Europe in the middle of the afternoon were lower.
  • The least-watched exclusive games of the month were Minnesota/Colorado (3/6/12) and Phoenix/Dallas (3/20/12), which tied with 167,000 viewers.
  • Overall, viewers remain disinterested in everything west of Minnesota. None of the network’s bonus telecasts from the west coast drew more than 200,000 viewers, with the highest coming in for March 19th’s Ducks-Sharks tilt, which drew 182,000 viewers.
  • The five most-watched telecasts in March happened on either Wednesdays or Sundays, continuing the trend of those being the two most-watched nights.
  • A bit of a surprise? A March 5th Sabres-Jets game. The former Thrashers and Buffalo drew 333,000 viewers. For comparison, a March 28th Red Wings-Blue Jackets contest scored just 4,000 more viewers.

(Source: Son of the Bronx)

Ratings for the NHL on NBC Sports Network, 2011-12 regular season

October 6
7:00 
Boston vs. Philadelphia – 874,000
10:00 
Pittsburgh vs. Vancouver – 342,000

October 7
1:00 
NY Rangers vs. Los Angeles – 101,000

October 8
1:00 
NY Rangers vs. Anaheim – 124,000

October 10
7:00 
Tampa Bay vs. Washington – 162,000

October 11
7:30 
Florida vs. Pittsburgh – 216,000

October 12
7:30 
Boston vs. Carolina – 312,000

October 17
7:30 
Colorado vs. Toronto – 218,000

October 18
7:30 
Pittsburgh vs. Minnesota – 286,000

October 25
7:30 
Tampa Bay vs. Buffalo – 338,000

October 31
7:00 
San Jose vs. NY Rangers – 169,000

November 1
7:30 
Anaheim vs. Washington – 258,000

November 2
7:30 
Philadelphia vs. Buffalo – 558,000

November 7
7:30 NY Islanders vs. Boston - 195,000

November 8
7:30 Carolina vs. New Jersey - 241,000

November 9
7:30 Philadelphia vs. Tampa Bay - 411,000

November 14
7:00 
Buffalo vs. Montreal – 323,000

November 15
7:30 
Colorado vs. Pittsburgh – 392,000

November 16
7:30 New Jersey vs. Buffalo - 285,000

November 21
7:30 
NY Islanders vs. Pittsburgh – 198,000

November 22
7:30 
Los Angeles vs. St. Louis – 245,000

November 28
7:30 
Tampa Bay vs. Minnesota – 232,000

November 29
7:30 
Pittsburgh vs. NY Rangers – 394,000

November 30
7:30 
Tampa Bay vs. Detroit – 393,000

December 5
8:00 
Phoenix vs. Chicago – 302,000 viewers

December 6
7:30 
Detroit vs. St. Louis – 259,000

December 7
7:30 
Philadelphia vs. Buffalo – 585,000

December 12
7:30 
New Jersey vs. Tampa Bay – 201,000

December 13
9:00 
San Jose vs. Colorado – 193,000

December 14
7:30 
Chicago vs. Minnesota – 540,000

December 19
7:30 Anaheim vs. Dallas - 149,000

December 20
7:30 Chicago vs. Pittsburgh - 634,000

December 21
7:30 Philadelphia vs. Dallas - 462,000

December 26
7:30 Dallas vs. St. Louis - 270,000

December 27
7:30 St. Louis vs. Detroit - 195,000

December 28
7:30 NY Rangers vs. Washington - 327,000

January 2
8:00 
San Jose vs. Vancouver – 267,000

January 3
8:00 
Detroit vs. Dallas – 188,000

January 4
7:30 
Boston vs. New Jersey – 435,000

January 8
7:30 
Detroit vs. Chicago – 587,000 

January 10
7:30 
San Jose vs. Minnesota – 237,000 

January 11
7:30 
Pittsburgh vs. Washington – 526,000

January 15
7:30 
NY Rangers vs. Montreal – 202,000

January 16
7:30 
Dallas vs. St. Louis - 238,000

January 17
7:30 
Nashville vs. NY Rangers - 224,000

January 18
7:30 Buffalo vs. Chicago - 466,000 

January 23
7:30 
St. Louis vs. Detroit – 429,000 

January 24
9:00 Minnesota vs. Colorado - 190,000

January 25
7:30 Detroit vs. Montreal - 241,000

January 28
7:00 Super-Skills Competition - 1.1 million

January 29
4:00 All-Star Game - 1.3 million

January 31
7:30 Washington vs. Tampa Bay - 264,000

February 1
7:30 NY Rangers vs. Buffalo - 478,000

February 5
12:30 Boston vs. Washington - 455,000

February 6
8:00 Detroit vs. Phoenix - 263,000

February 7
7:30 Los Angeles vs. Tampa Bay - 155,000

February 8
7:30 Boston vs. Buffalo - 455,000

February 12
7:30 Philadelphia vs. Detroit - 600,000

February 13
7:30 San Jose vs. Washington - 351,000

February 14
7:30 Anaheim vs. Minnesota - 173,000

February 15
7:30 Boston vs. Montreal - 417,000 

February 19
6:00 New Jersey vs. Montreal - 203,000

February 20
7:30 Washington vs. Carolina - 171,000

February 21
8:00 Detroit vs. Chicago - 228,000 

February 22
9:00 Los Angeles vs. Colorado - 166,000 

February 26
7:00 Chicago vs. Anaheim - 370,000 

February 27
7:30 New Jersey vs. NY Rangers - 287,000

February 28
7:30 Los Angeles vs. Minnesota - 156,000 

February 29
7:30 Pittsburgh vs. Dallas - 456,000 

March 4
7:00 Philadelphia vs. Washington - 469,000

March 5
8:00 Buffalo vs. Winnipeg - 333,000

March 6
9:00 Minnesota vs. Colorado - 167,000

March 7
7:30 Toronto vs. Pittsburgh - 461,000

March 11
8:00 Los Angeles vs. Chicago – 397,000

March 12
9:00 Anaheim vs. Colorado - 180,000

March 13
7:30 Carolina vs. NY Rangers - 292,000

March 14
7:30 Colorado vs. Buffalo - 366,000

March 15
7:00 Pittsburgh vs. NY Rangers - 195,000

March 18
7:00 Washington vs. Chicago - 411,000 

March 19
7:30 New Jersey vs. NY Rangers - 347,000
10:15
 Anaheim vs. San Jose - 182,000

March 20
8:00
 Phoenix vs. Dallas - 182,000
10:57 San Jose vs. Los Angeles - 134,000 

March 21
7:30
 Detroit vs. NY Rangers - 518,000

March 25
5:00
Minnesota vs. Washington – 202,000
7:30
 Nashville vs. Chicago - 319,000 

March 26
7:30 Tampa Bay vs. Philadelphia - 411,000

March 27
7:30 Tampa Bay vs. Boston - 188,000

March 28
7:30 Detroit vs. Columbus - 337,000

April 1
7:00
 Boston vs. NY Rangers - 664,000 

April 4
7:30 Detroit vs. St. Louis - 572,000

10 Most-watched Games on NBCSN This Season
1. Boston vs. Philadelphia (10/6/11) - 874,000
2. Boston vs. NY Rangers (4/1/12) - 664,000
3. Chicago vs. Pittsburgh (12/20/11) - 634,000
4. Philadelphia vs. Detroit (2/12/12) - 600,000
5. Detroit vs. Chicago (1/8/12) - 587,000
6. Philadelphia vs. Buffalo (12/7/11) - 585,000
7. Detroit vs. St. Louis (4/4/12) - 572,000
8. Philadelphia vs. Buffalo (11/2/11) – 558,000
9. Chicago vs. Minnesota (12/14/11) – 540,000
10. Pittsburgh vs. Washington (1/11/12) – 526,000

10 Least-watched Games on NBCSN this Season

1. NY Rangers vs. Los Angeles (10/7/11)* – 101,000
2. NY Rangers vs. Anaheim (10/8/11)* – 124,000
3. San Jose vs. Los Angeles (3/20/12)* - 134,000
3. Anaheim vs. Dallas (12/19/11) – 149,000 
4. Los Angeles vs. Tampa Bay (2/7/12) – 155,000
5. Los Angeles vs. Minnesota (2/28/12) - 156,000 
6. Tampa Bay vs. Washington* (10/10/11) – 162,000
7. Los Angeles vs. Colorado (2/22/12) - 166,000
t8. Minnesota vs. Colorado (3/6/12) - 167,000
t8. Phoenix vs. Dallas (3/20/12) - 167,000
10. San Jose vs. NY Rangers* (10/31/11) – 
169,000

*-was blacked out in one or both of the home markets.

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About stevelepore
Steve Lepore is the Managing Editor of Puck the Media. His work has been featured in The Hockey News. Feel free to contact him at stevemlepore@gmail.com

2 Responses to Rangers-Red Wings Leads the Way For NBCSN in March

  1. Can’t say I was surprised by the Winnipeg-Buffalo audience. Two good old fashioned Snow Belt cities. Plus the reunion of Gord Miller and Pierre McGuire. One of the best hockey games all year, much less on national TV. And Winnipeg’s only Versus/NBCSN appearance.

  2. leafsfan1967 says:

    It was nice to see NBCSN pick up a TSN feed last night. I just wish Chris Cuthbert had been calling the game

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