CBC Draws 2.4 Million For All-Star Game, Up From 2009, While Even More Tune Into Skills Competition

(Toronto) – Both Sunday night’s NHL All-Star Game and Saturday’s NHL Super Skills Competition were record-setting ratings smashes for CBC’S HOCKEY NIGHT IN CANADA, according to BBM overnight data.

The 2011 All Star Game on CBC’S HOCKEY NIGHT IN CANADA drew an average audience of 2.389 million viewers, a huge 56 per cent increase over viewership of the last NHL All-Star Game played in 2009 in Montreal, when 1.527 million tuned in (there was no game last year due to the 2010 Winter Olympics).

“This is a testament to Canada’s passion for NHL hockey and the comprehensive coverage on CBC’s Hockey Night in Canada,” said David Masse, Senior Director, CBC Sports. “Our goal is to always provide the very best in live sports coverage and these record numbers signify that we’re accomplishing that and viewers are responding.”

This year’s unique format pitting Team Staal versus Team Lidstrom resulted in an exciting finish with the perennial all-star Detroit defenceman pulling out an 11-10 victory. That close game lead to a viewing audience peaked of 3.35 million at 6:55 p.m. ET with Team Staal pressing for the tie.

This marks the highest rating in 13 years for an NHL All-Star Game on CBC’S HOCKEY NIGHT IN CANDA, and obliterated the previous high of 1.67 million viewers at the 1999 All-Star Game.

The weekend long broadcast got off to a flying start with 864,000 Canadians tuning into Scotiabank Hockey Tonight pre-game show with host Ron MacLean.

The NHL Super Skills Competition followed and was also a record-setter, drawing an audience of 2.446 million and peaking at over three million at two different points during the broadcast. The average audience was 78 per cent higher than the previous high of the 1.371 million that tuned in to the last Skills Competition, held in Montreal in 2009.

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About stevelepore
Steve Lepore is the Managing Editor of Puck the Media. His work has been featured in The Hockey News. Feel free to contact him at stevemlepore@gmail.com

2 Responses to CBC Draws 2.4 Million For All-Star Game, Up From 2009, While Even More Tune Into Skills Competition

  1. Rindu Muncie says:

    And what were the ratings on Versus for the Draft, Skills, and All-Star Game? Sure it did well in Canada, but how did the 3 events fare in the US?

  2. troy says:

    lol dude, versus ratings just came out and they are damn impressive. Raleigh was 4th among cities, that is awesome for hockey in my state. Raleigh was receptive to the point of becoming a circus atmosphere and went nuts over the event. The draft format made it fascinating. And I enjoy seeing the guys out there trying to make the sweetest play possible. Reminds me of KHL hockey which i’ve been watching and thoroughly enjoying this year.

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