How the Winter Classic Did in Each NHL Market

This research, drummed up by the essential Son of the Bronx, ranks each of the 21 markets in their ratings for the Winter Classic. Note, obviously, that market size is not taken into account for this, so a smaller market with a higher share may end up with higher numbers than a bigger market. Note that his numbers for the Denver market are different from what NBC reported. I’ll try to get to the bottom of it at some point today.

1. Pittsburgh – 32.4/47 (Peak: 9:15-9:30 – 34.9.48)
2. Washington – 7.9/14 (Peak: 10:30-11:00 – 8.9/16)
3. Buffalo – 5.3/8 (Peak: 10:30-10:45 – 7.1/11)
4. St. Louis – 4.3/7 (Peak: 8:30-8:45 – 5.0/8)
t5. Detroit – 4.2/7 (Peak: 8:15-8:30 – 5.4/9)
t5. Minneapolis/St. Paul – 4.2/7 (Peak: 10:45-11 – 5.3/10)
7.  Boston –
3.9/7 (Peak: 8:15-8:30 – 5.5/9)
t8. Philadelphia – 3.4/5 (Peak: 8:30-8:45 – 4.1/7)
t8. Columbus – 3.4/5 (Peak: 9:15-9:30 – 4.4/7)
10. New York* – 2.9/4 (Peak: 10:00-10:30 – 3.5/6)
11. Chicago – 2.5/4 (Peak: 10:45-11:00 – 3.3/6)
t12. Nashville –
2.4/3 (Peak: 8:00-8:15 – 3.1/5)
t12. Denver – 2.4/3 (Peak: 8:30-8:45 – 2.6/4)
14. San Francisco/Oakland/San Jose – 2.1/4 (Peak: 8:15-8:30 – 2.9/7)
t15. Los Angeles – 1.6/3 (Peak: 10:15-10:30 – 2.0/4)
t15. Phoenix – 1.6/3 (Peak: 8:15-8:45 – 2.0/4)
17. Tampa/St. Petersburg –
1.5/3 (Peak: 8:00-8:15 – 2.2/4)
18. Dallas –
1.2/2 (Peak: 8:15-8:30 – 1.6/3)
19. Raleigh Durham –
1.1/2 (Peak: 8:15-8:30, 1.9/3)
20.
Miami/Ft. Lauderdale – 1.0/2 (Peak: 8-8:15 – 1.4/3) 
21. Atlanta –
0.5/1 (Peak: 10:45-11:00 – 1.2/2)
- Market contains multiple NHL teams.

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About stevelepore
Steve Lepore is the Managing Editor of Puck the Media. His work has been featured in The Hockey News. Feel free to contact him at stevemlepore@gmail.com

3 Responses to How the Winter Classic Did in Each NHL Market

  1. Josh says:

    Small point (and I know these aren’t your numbers, Steve), but the Hurricanes play in Raleigh, about 3 hours by car from Charlotte.

  2. stevelepore says:

    I’ve gotten many complaints on this. I’m working on fixing it.

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